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MediaMelon’s SmartSight tools are built as components that can be integrated in OVP solutions other end-to-end video publishing platforms to address a critical content publisher demand. Zype, a leading video API and infrastructure platform, offers a powerful use-case of such integration using MediaMelon’s SmartSight features to offer customer-facing video analytics dashboards that enable business optimization […]
MediaMelon and Synchronized are linking their value propositions technologies to emphasize and prove the end-to-end business benefits of smarter video analysis and metadata generation driving User Experience, discoverability, and Click-Through-rates leading to ROI growth by measuring the impact immediately through MediaMelon’s SmartSight platform.
The HESP Alliance today announced that MediaMelon, provider of SmartSight streaming intelligence solutions, has joined the HESP Alliance. MediaMelon will offer its proven SmartSight analytics and streaming business improvement tools to extend the marketplace for high efficiency streaming services and will participate in activities shaping the future of scalable sub-second latency live streaming through the […]
FAST is the ultimate hot topic in the media sector and lately, every player in the field seems to talk about it. But what is a FAST channel and why is it advisable for content owners (and not just TV-related ones) to invest in this new revenue source? We have 7 reasons to offer you!
Today, ContentWise, a leading provider of user experience (UX) personalization and audience analytics technologies for video streaming, OTT, and pay-TV operators, and streaming intelligence platform provider MediaMelon are announcing a new development partnership. Their objective of the partnership is to deploy an end-to-end analytics service that will instrument the consumer experience journey for video service […]
Ad Fraud is probably one of the most significant problems in the Ad Tech industry. MediaMelon SmartSight Ads offers a comprehensive optimization solution for video advertising delivery that can dramatically enhance asset monetization in the face of delivery issues or fraudster attacks.
MediaMelon, a leader in online streaming video intelligence and automated experience improvement today announced their partnership with Nowtilus, a pioneer in AI-driven video personalization services and provider of the open ad insertion platform www.serverside.ai. MediaMelon also announced the immediate availability of an integrated solution developed in collaboration with Nowtilus, providing greater measurement transparency and […]