Optimize
ad revenue
ad inventory
ad experience
with advanced analytics
Gain actionable insights to optimize ad performance, enhance monetization, keep viewers engaged, and make data-backed decisions on your content strategy.
by the world’s top video-first companies
Unleash the power of advertising analytics
Transform your advertising strategy with SmartSight Ad Analytics, offering deep actionable insights into your ad performance, user engagement, tolerance, and unlock new monetization opportunities.
Intelligent ad performance insight
Monitor key metrics such as ad fill rate, impressions, plays, errors, and buffering ratios. Gain a bird's-eye view of ad performance across all dimensions, including ad position, pod index, and more.
Optimize advertising QoE
Continuously track viewer interactions with ads, including start delays, buffering, and completion rates. Identify and mitigate issues that affect viewer experience beforehand and reduce revenue leaks.
Straightforward quick deployment
Integrate our smart SDKs with your video delivery workflow on OTT, CTV, and STB, in minutes saving hours of dev bandwidth and start tracking every bit and piece of data points.
Optimize ad performance with real-time analytics
Leverage actionable insights on your advertising metrics to refine your ad placements, ensuring high performance and minimal disruption.
- Monitor real-time ad performance to quickly address issues and maintain high-quality delivery.
- Utilize metrics such as ad fill rate, impressions, plays, % completion, and errors to fine-tune your ad strategy.
- Improve ad effectiveness by understanding and optimizing for viewer behavior and preferences.
Deliver exceptional ad viewing experience
Ensure seamless ad playback and reduce interruptions to keep viewers engaged and satisfied.
- Minimize ad buffering and mitigate startup & playback issues to retain viewers and maintain engagement.
- Identify correlations between content and ad performance to improve the viewer experience.
- Utilize viewer behavioral and interaction data to improve ad strategy and placement.
Maximize your advertising revenue potential
Use intelligent first-party analytics to optimize ad fill rates, reduce wasted impressions, and boost overall advertising revenue.
- Mitigate the ad errors and deliverability issues in real time and increase ad fill rates.
- Optimize ad frequency and placement to maximize revenue without compromising on viewer experience.
- Leverage detailed ad performance insights to negotiate better deals with advertisers, ensuring higher ROI.
Customizable ad reports and dashboards
Create and customize ad performance dashboards to focus on the metrics that matter most to your business. Generate detailed reports to share insights with stakeholders.
Real-time performance
monitoring
Monitor ad performance in real time to identify and mitigate issues swiftly. Track key metrics such as ad fill rate, impressions, and errors to maintain optimal ad delivery
Predictive analytics for ad optimization
Utilize predictive analytics to forecast ad performance before the majority of users and adjust your strategy proactively. Anticipate viewer behavior and optimize ad placements to enhance overall effectiveness.
Hear from our
satisfied customers
"SmartPlay has allowed us to mitigate last-mile bandwidth and infrastructure limitations to deliver better QoE to new and existing subscribers, manage our costs and improve margins"
"MediaMelon provided invaluable insight into our ads to help identify and resolve ad errors. A particularly large problem was completely obscure before the integration with MediaMelon"
“Our clients can see a significant lift in the value of their delivery platform with a rich set of features available to solve operational and business challenges, with the features now becoming an integrated part of our overall service proposition.”
Fix issues before they impact viewers and cause churn
Get in touch with our video experts for custom solutions and pricing, and elevate your end user experience.
