Combat
Subscriber Churn
Revenue Dip
Low Conversions
with App Analytics
Transform user behavioral data into business growth by reducing churn, boosting conversions, and delivering seamless user experiences across sessions.
by the world’s top video-first companies
Turn insights into action
Address business critical challenges by leveraging real-time app insights to optimize user journeys, boost conversions, and enhance viewer retention.
Fight subscriber churn
Identify and resolve the root causes of churn with real-time combined QoE and app analytics. Track viewer engagement patterns, detect signs of disengagement early, and implement proactive strategies to keep viewers satisfied and subscribed.
Improve conversion from free to paid
Transform free or guest users into loyal paying subscribers by analyzing their journey from sign-up to conversion. Leverage granular data on how users interact with your platform, optimize key touchpoints, and tailor personalized offers that encourage upgrades.
Track journeys across dimensions
Get a complete picture of your users' cross-device behavior. Seamlessly track how viewers switch between devices, sessions, and networks, and use these insights to provide a seamless, uninterrupted experience that keeps them engaged with your content.
Visualize user journeys with Data Playground
Uncover actionable insights by mapping user paths, identifying behavior patterns, and optimizing conversion funnels across your application ecosystem.
- Correlate business metrics with user activity to understand their direct impact on revenue and conversions.
- Visualize user flows to identify key drop-off points and improve overall engagement.
- Create custom funnels to detect and resolve revenue leaks throughout the user journey.
Uncover hidden insights with Application Microscope
Understand the impact of your content on viewer actions in detail. Dive deeper into individual sessions' journey to identify experience outliers.
- Understand the why behind user actions on your app to optimize the business critical touch points.
- Identify performance bottlenecks by analyzing issues affecting user conversions.
- Utilize detailed diagnostics for quicker troubleshooting and reduce the burden on your support call centers.
Unlock the full picture of your app performance
Track and analyze user behavior, session quality, and playback performance across every interaction to enhance viewer experience and optimize your app’s performance.
- Track video and app analytics simultaneously to gain insights into user behavior and playback correlation.
- Monitor total users, new users, active users, and returning users across sessions for a comprehensive overview.
- Analyze app error heatmap to identify real-time issues and prioritize business-critical errors.
Customizable reports & funnels
Tailor your SmartSight experience with customizable reports and funnels to match your team-specific KPIs. Create detailed reports and movable widgets that focus on the metrics that matter most to your business, and design funnels that track user journeys and conversions precisely.
Correlate user activity against revenue
Analyze how different user behaviors and interactions impact your paid conversions and revenue streams, allowing you to identify trends and optimize strategies. This correlation helps understand which activities drive revenue, enabling more effective targeting and increased profitability.
Send personalized nudges & notifications
Boost engagement with behavior-based personalized nudges and notifications via our OneSignal integration. Tailor messages
based on viewer behavior to drive engagement and retention, ensuring timely and targeted communication that enhances overall conversions.
Hear from our
satisfied customers
MediaMelon's SmartSight analytics has transformed how we understand and engage our audience. The insights provided have not only improved our operational efficiency but have also significantly enhanced our viewer experience. The ability to monitor and address issues at an individual user level has significantly reduced our support resolution times and boosted our NPS. Their team’s open communication and partnership approach has made this a successful collaboration.
Fix issues before they impact viewers and cause churn
Get in touch with our video experts for custom solutions and pricing, and elevate your end user experience.
